![](https://images.squarespace-cdn.com/content/v1/645a487bc5ad5346f620dc5d/5109903f-efa1-4ef6-bc5f-c76e89b9cac3/PEP_Photography_Product_Neon_03_PZS_RGB+copy+4.jpg)
PepsiCo
Graphic Design | Art direction | Conceptualisation
Freelancing at the in-house agency Sips & Bites, I was working with the creatives and a part of the team working on launching PepsiCo’s new visual identity across 26 markets.
ROLE:
Graphic Design for OOH, brand activations, mock-ups, renders, Art Direction and exploration for new concepts for NPD visuals & design of decks for client pitches.
Working alongside: Ade Hopkins, Georgi Georgiev, Erwin Baranowski, Filip Silwa, Adriana Horchmanska & Kaja Dobrzanska.
Creative Director: Matt Watson.
PROJECTS:
Pepsi Zero - Eastern Europe
Pepsi Fortnite - Global